What Google AdWords do?

Google AdWords is a platform that allows businesses to place ads on the Google search engine and other Google properties. The ads are targeted to specific keywords and demographics, and businesses only pay when a user clicks on one of their ads. With AdWords, businesses can create and run various types of ads, such as text ads, display ads, video ads, and more. Advertisers can also use AdWords to target specific geographic locations, languages, and devices. This allows them to reach the right audience at the right time and increase the chances of conversion. Additionally, AdWords offers a range of tools and features that can help businesses measure and optimize their campaigns, including analytics and reporting, conversion tracking, and remarketing. Overall, Google AdWords is a powerful and flexible platform that allows businesses to reach potential customers through paid search advertising.